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Microsoft Application Lifecycle Management competency benefits

​​When you earn the Microsoft Application Lifecycle Management competency, you gain access to valuable benefits, such as:

  • Internal-use software licenses
  • Technical and sales training
  • Microsoft competency logo
  • Premier listings in customer directories
  • Solution incentives (gold competency)
  • Presales support

Benefits details

When you earn any Microsoft competency, you become eligible to receive a comprehensive set of benefits that address key stages of your business cycle. The following tables list the benefits you receive with the Application Lifecycle Management competency.

Plan your business
Benefits Silver competency Gold competency
Get firsthand knowledge of features and capabilities with internal-use software licenses for the latest Microsoft software1 Up to 25 licenses for each product Up to 100 licenses for each product
Get ahead of the competition with early access to beta versions of Microsoft Visual Studio
Eligible
 
 Eligible
 
​Stay up to date with the latest news, business opportunities, training courses, and more, with partner newsletters , including the ALM competency newsletter ​Subscription ​Subscription
​Find the most-qualified technical students for entry-level and internship positions, through the Students to Business program ​Access ​Access
​Get help with recommending Microsoft Volume Licensing products and solutions with Microsoft LicenseWise for Volume Licensing ​Access ​Access

 

Enable your team
Benefits Silver competency Gold competency
Build technical and business skills with training at the Partner Learning Center and through the Visual Studio 2010 partner learning path
Unlimited access
Unlimited access
Developers: access tools, software, communities, and resources for developers and testers with the MSDN subscription1
5 Microsoft Visual Studio Premium with MSDN subscriptions
 
10 Visual Studio Premium with MSDN subscriptions
 
IT professionals: access tools, software, communities, and resources, with the TechNet Subscription for Microsoft Competency Partners1
3 licenses
 
3 licenses
 
​Get exclusive savings on Windows Phone plans and devices through the Windows Phone Discount Program
​Eligible ​Eligible
​​Access the latest product news and technical and sales resources with the no-cost Windows Phone app ​Eligible ​Eligible

 

Create customer demand
Benefits Silver competency Gold competency
Make your company or solution profile accessible to tens of thousands of potential customers through the Microsoft Pinpoint online marketplace
Competency designation and prioritized marketplace exposure Competency designation and premier marketplace exposure
Reach more prospective customers with marketing resources available through the Partner Marketing Center
Unlimited Access
Unlimited Access
Deepen customer relationships by becoming a provider of Developer Tools Deployment Planning Services
Eligible
​Develop new opportunities for your business through sales planning sessions with your local or regional Developer and Platform Evangelism (DPE) team ​Eligible

 

Sell
Benefits Silver competency Gold competency
Use Technical Presales Assistance for competitive assistance and for business-value and proof-of-concept guidance, for deals worth US$3,000 or more2 Unlimited access
Unlimited access
Demonstrate your expertise with your customized competency logo
Silver competency logo Gold competency logo
Boost sales with support from a designated Microsoft contact
Eligible
 
 
Assigned
 
Use Microsoft Partner Sales Resources to help you sell products and solutions more effectively
 Unlimited access
 
 
 
Unlimited access
 
 
​Leverage Microsoft Financing to offer tailored financing options that can help you close more sales ​Eligible ​Eligible

 

Get services and support
Benefit Silver competency Gold competency
Use partner advisory hours for Technical Enablement and advisory services from Microsoft consultants 20 partner advisory hours 50 partner advisory hours
Resolve technical issues quickly with product support from Microsoft experts3
Unlimited online support
 
Unlimited phone support (for critical issues)
 
5 incidents of phone support (for noncritical issues)
Unlimited online support
 
Unlimited phone support (for critical issues)
5 incidents of phone support (for noncritical issues)

 

Retain
Benefit Silver competency Gold competency
Get insight into customer satisfaction and loyalty with the Customer Satisfaction (CSAT) Index survey solution Access Access

 

1Learn how to download your software through digital distribution.
 
2To qualify for the no-charge Technical Presales Assistance offering, you must provide the customer name and details of the project. The US$3,000 revenue minimum does not apply to deals made for cloud services or free software like Windows Internet Explorer. For smaller deals, you can also use your partner advisory hours to access this benefit.
 
3Unlimited online and phone support for critical issues and five incidents of phone support for noncritical issues. Critical issues are defined strictly as severe customer issues that immediately impede the operation of a customer’s business (such as when a server is down). Online response times vary between four hours and two days, depending on membership opportunity. Learn more.

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