Small Business competency benefits
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Small Business competency benefits

When you earn the Microsoft Small Business competency, you gain access to valuable benefits, such as:

  • Internal-use software licenses
  • Technical and sales training
  • Microsoft competency logo
  • Prioritized listings in customer directories
  • Presales support

Benefits details

When you earn any Microsoft competency, you become eligible to receive a comprehensive set of benefits that address key stages of your business cycle, and certain competencies offer special, additional benefits. The following tables list the benefits you receive with the Small Business competency.

​Competency specific benefits
Benefit Silver competency​ Gold competency​
Use the Microsoft Partner Economic Model to help you estimate profit and loss for new business opportunities related to Microsoft Cloud Solutions
Access ​Access
Determine customer needs by using the Infrastructure Optimization Partner Assessment ​Access ​Access
Earn Bing Ads credits to help you run your customers’ search advertising campaigns for no cost ​Eligible Eligible
Administer a company account on behalf of a customer with delegated administration for Office 365, Windows Intune, and Microsoft Dynamics CRM Online Eligible Eligible


Plan your business
Core benefit1 Earn a silver competency Attain a gold competency
Get firsthand knowledge of features and capabilities with internal-use software licenses for the latest Microsoft software Up to 25 licenses for each product2 Up to 100 licenses for each product
Stay up to date with the latest news, business opportunities, training courses, and more, with partner newsletters Subscription Subscription
Find the most-qualified technical students for entry-level and internship positions, through the Students to Business program Access Access
Get help with recommending Microsoft Volume Licensing products and solutions with Microsoft LicenseWise for Volume Licensing Access Access


Enable your team
Core benefit Earn a silver competency Attain a gold competency
Build technical and business skills with training at the Partner Learning Center Unlimited access Unlimited access
Developers: access tools, software, communities, and resources for developers and testers with an MSDN subscription 5 Microsoft Visual Studio Premium with MSDN subscriptions 10 Visual Studio Premium with MSDN subscriptions
IT professionals: access tools, software, communities, and resources, with a TechNet Subscription 3 TechNet Subscription for Microsoft Competency Partners licenses 3 TechNet Subscription for Microsoft Competency Partners licenses
Get exclusive savings on Windows Phone plans and devices through the Windows Phone Discount Program
Eligible Eligible
Access the latest product news and technical and sales resources with the no-cost Windows Phone app Eligible Eligible


Create customer demand
Core benefit Earn a silver competency Attain a gold competency
Make your company or solution profile accessible to tens of thousands of potential customers through the Microsoft Pinpoint online marketplace Competency designation and prioritized marketplace exposure Competency designation and premier marketplace exposure
Reach more new customers with marketing resources available through the Partner Marketing Center


Core benefit Earn a silver competency Attain a gold competency
Use Technical Presales Assistance for competitive assistance and for business-value and proof-of-concept guidance, for deals worth US$3,000 or more3 Unlimited access Unlimited access
Demonstrate your expertise with your customized competency logo
Silver competency logo Gold competency logo
Boost sales with support from a designated Microsoft contact Eligible Assigned
Leverage Microsoft Payment Solutions4 to offer tailored financing options that can help you close more sales Eligible Eligible
Become eligible to earn incentives for driving strategic technology areas with Microsoft Partner Incentives5 Licensing and cloud incentives Workload, services, licensing, and cloud incentives


Get services and support
Core benefit Earn a silver competency Attain a gold competency
Use partner advisory hours for Technical Enablement and Advisory Services from Microsoft consultants6 20 partner advisory hours 50 partner advisory hours
Resolve technical issues quickly with product support from Microsoft experts7, 8 Unlimited online support

Unlimited phone support (for critical issues) 9
5 incidents of phone support (for noncritical issues)9
Unlimited online support
Unlimited phone support (for critical issues)
5 incidents of phone support (for noncritical issues)


Core benefit Earn a silver competency Attain a gold competency
Get insight into customer satisfaction (CSAT) and loyalty with the CSAT Index survey solution Access Access


1Benefits are provided per partner organization for one year of membership and are renewed annually, when you renew your membership in the Microsoft Partner Network.
2Most products have up to 10 client access licenses (CALs), and server products have one license. See the Microsoft Action Pack Solution Provider software page or the Microsoft Action Pack Development and Design software page for details.
3To qualify for the no-charge Technical Presales Assistance offering, you must provide the customer name and details of the project. The US$3,000 revenue minimum does not apply to deals made for cloud services or free software like Windows Internet Explorer. For smaller deals, you can also use your partner advisory hours to access this benefit.
4Available in Australia, Belgium, Brazil, Canada, France, Germany, Italy, Japan, the Netherlands, New Zealand, South Korea, Spain, Switzerland, the U.K., and the U.S.
5Partners must meet additional eligibility requirements for solution and licensing incentives, including enrollment in specific competencies
6Partners are allocated partner advisory hours that they can use as currency for Technical Enablement, and Technical Presales and Advisory Services. For partners with silver or gold competencies, partner advisory hours are not deducted for presales services used with deals worth US$3,000 or more.
7Online response times vary between four hours and two days, depending on membership opportunity. See the technical support communities page for details.
8Critical incidents are defined strictly as severe customer issues that immediately impede the operation of a customer's business (such as when a server is down).
9Not available for partners with only the Silver Small Business competency.