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Marketing syndication resources for OEM partners

​Display the latest marketing campaigns from Microsoft on your website with automated syndication services from the Microsoft Digital Commerce and Campaign Network (DCCN). You can access rich demand-generation services to ensure you always have the latest marketing campaigns and materials.

Register for DCCN syndication services today. Syndication resources for U.S. OEM partners can also be found in the OEM Sales Center.

Extend your marketing efforts with syndicated content

Select the Microsoft campaigns that are most relevant to your business and to the markets you serve, and drive more sales. DCCN provides web and printable marketing materials in many languages for Microsoft products, including Microsoft Office, the Windows operating system, server products, and Cloud Solutions. Marketing banners and microsites are easy to add to your company’s website and are automatically updated with the latest product information, offers, and promotions.

Special co-op incentive offers for OEM distributors and resellers

Authorized OEM distributors, named OEMs, and OEM resellers that syndicate DCCN campaigns can qualify to claim co-op funds for actual costs associated with implementing Microsoft DCCN on their websites, provided they are eligible for the OEM Incentives Program.

Eligible partners can qualify by fulfilling one of the following requirements:

  • Prominent placement of web resource. At least one web banner must be displayed prominently on your website’s home page for at least 90 days. The banner must be placed within the top 20 percent of the home page.
  • Click-through volume. A minimum of two web banners must be syndicated on your website and must deliver at least a combined total of click-through traffic from July to December 2012, or from January to June 2013, as follows: 100 clicks for OEM resellers, 200 clicks for named OEMs, and 250 clicks for authorized OEM distributors.

Note: This offer is available through July 2013, so start syndicating today. Contact your Partner Account Manager if you have questions, or send an email to the Microsoft OEM Online Helpdesk.

Use co-op funds for your syndication marketing

If you are not an OEM partner but are eligible for the Channel Incentives Program offered by Small and Midmarket Solutions and Partners (SMS&P), you may be able to use your co-op earnings for costs associated with implementing the DCCN syndication service.

Eligible partners can qualify by fulfilling one of the following requirements:

  • Prominent placement of web resource. At least one web banner must be displayed prominently on your website’s home page for at least 90 days. The banner must be placed within the top 20 percent of the home page.
  • Click-through volume. A minimum of two web banners must be syndicated on your website and must deliver at least a combined total of click-through traffic from July to December 2012, or from January to June 2013, as follows: 100 clicks for managed resellers, 250 clicks for commercial distributors.

Contact your Partner Account Manager if you have questions, or send an email to the Microsoft OEM Online Helpdesk.